Here’s what happened in influencer marketing news for the week of February 11-15, 2019.
It’s been a long time since a major publisher has had a stock climb because of a game’s ‘potential,’ but EA is pulling out all the stops with Respawn’s Apex Legends.
Respawn’s new free-to-play battle royale shooter is having its moment in the spotlight thanks (in part) to strong Twitch performance.
Respawn’s take on the battle royale genre is set in the Titanfall universe – but the game’s impact has the potential to ripple out much further.
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