GungHo president and CEO Kazuki Morishita talks to GameDaily about the appeal and origins of the “gum action” dueling game, and the challenges of navigating the free-to-play market.
Tilting Point CEO Kevin Segalla talks with GameDaily about the company’s mergers and acquisitions strategy, and its goal to become a top-tier free-to-play publisher.
The coronavirus pandemic has not yet figured into digital sales numbers, but March could be a big month.
Franchise pedigree and a free-to-play business model have positioned Warzone for success, say analysts. [UPDATE: 15 million players in 4 days]
The CCG will still be playable, but new content drops are finished.
Lifetime value is the most important metric of a free-to-play mobile game’s long-term success, according to Tilting Point’s CEO, Kevin Segalla. Integrating both the technology and Gondola’s key staff will help build out LTV success for the publisher’s diverse partnerships with developers.
Nintendo continues to experiment with its mobile offerings after big successes and recent stumbles.
Managing editor of WeQ Studios, Sven Lubek, lays out what hyper-casual is, explores its long-term viability, and addresses the monetization concerns surrounding hyper-casual games.
Facebook’s director of EMEA publisher solutions weighs in on what the research says about monetization trends for in-game purchases.
Zynga’s free-to-play empire began with an innocuous farming sim. Since then, the mobile market has changed drastically, but after some rough periods, the mobile publisher has managed to stay afloat.
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