To keep players interested in your games, it helps to offer diverse gameplay–whether that’s new characters, exciting level designs, or special events. Diversifying your marketing strategy is just as important. That’s what Hyper Hippo discovered when marketing their title AdVenture Capitalist. Historically, the developer leveraged a mixed-model strategy to monetize their AdVenture games. But their […]
Just Chatting cements itself as the top category on Twitch, and Facebook Gaming sees substantial growth.
Analyst Piers Harding-Rolls singles out Facebook’s biggest advantage: cloud-playable ads.
The announcement has been met with near-universal negativity, with critics calling the move dangerous. VR analyst Lewis Ward weighs in on the controversial news.
The implications of the news are enormous. A trio of industry analysts weigh in.
GameDaily spoke with StreamElements about Facebook’s new attempt to grow its presence in the livestreaming arena.
Are streamers the new pop culture icons? StreamElements CEO Doron Nir weighs in.
Oculus says that Sanzaru will maintain its autonomy. Analysts praised the move as another smart decision following the acquisition of Beat Games.
For creators like MayaHiga (pictured above), streaming is about more than just video games.
Is Facebook taking a shot across the bow at Google Stadia?